The Smartest Irrigation Companies Are No Longer Selling Pipe
Irrigation's margin is migrating from hardware to intelligence. How data platforms, AI scheduling, and recurring SaaS models are reshaping North American irrigation.
Orbia Netafim USA & CWRI Launch Ag Modernization Fund for Water-Efficient Irrigation
A new CWRI–Netafim USA program is funding precision irrigation upgrades across 235 acres of California farms. Backed by Keurig Dr Pepper, Gilead Sciences, and General Mills, the initiative is projected to save 491 acre-feet of water annually.
Mike Hemman (Netafim): Precision Irrigation, Automation & Continuous Fertigation (2030 View)
A short expert Q&A summary on why irrigation is moving from “hardware-only” to an integrated stack of controllers, sensors, remote monitoring, and continuous fertigation. Includes measurable outcomes like water reduction...
With fertilizer prices projected to rise 31% in 2026, this short summary highlights why precision fertigation can help protect nutrient value. Read more